Triggered Emails for New Merchandise Rev Up Apparel Sales
Which sounds better, an email from your favorite retailer about some new product you’d probably never buy, or an email about a new pair of shoes from your favorite brand sent weeks after the product...
View ArticleCapturing Lost Revenue with Triggered Search Abandon Emails
More than half of your visitors spend less than 15 seconds on your eCommerce site before leaving. “I’m sorry, what?” Yes, you did in fact read that correctly. According to research by Hubspot, 55% of...
View ArticleUnlocking Value With Post Purchase Triggered Emails
Many leading apparel retailers have integrated triggered communication platforms into their current marketing strategy, and these emails create innumerable benefits for retailers post purchase....
View ArticleBrace Yourself – Email Marketing Best Practices for Holiday 2015
No, but really though. What many email marketers, as well as their customers, consider to be the best and worst part of their year is only a few weeks away. At some point stores will skip Halloween...
View ArticleTreating Christmas Shoppers Differently: The Gift That Keeps On Giving
When email marketers make it past Black Friday and Cyber Monday, there is a momentary pause – a big gasp of air – and then a refocus on December. Some marketers may presume that holiday emails used for...
View ArticleBluecore’s Retailer’s Guide to Holiday Emails
The numbers have been crunched and the results are in. Just in time for Holiday 2015, Bluecore is sharing how consumers engaged with triggered emails in 2014. When Bluecore looked into the best ways to...
View ArticleWhy Cart Abandonment Emails Won’t Suffice This Holiday Season
Every retailer using triggered emails has leading programs like Abandoned Cart emails up and running for the holiday season. So the question is, how are YOU going to set yourself apart from the...
View Article2 Holiday Home Runs for Triggered Price Drop Emails
‘Tis the season for discounts, sales, and package deals ladies and gentlemen. Oh, and MLB playoffs. It’s already October, and next month holiday mayhem will commence. Late into the holiday season...
View Article2 Questions Our Whitepaper Raises About Data And Your Marketing Stack
If you’re a retail marketer, you probably spend a significant portion of your time attempting to access, analyze and react to data. You frequently wonder why finding important insights from this data...
View Article3 Ways to Repackage New Arrival Emails This Holiday Season
Last week our marketing team attended the FirstMark Marketing Summit, where experimentation was a recurring theme. It’s always important for marketers to understand that marketing shouldn’t always be...
View ArticleTriggered Email Winter Webinar – Driving Incremental Revenue with Perry Ellis...
Cyber Monday is almost here, and before you can even take a deep breath you’ll be racing to prepare your email marketing strategy for 2016. You didn’t think we’d leave you hanging, did you? Join us on...
View Article2015 Triggered Email Benchmark Report Redefines Email Marketing
The first set of holidays are over. Congrats. Take a deep breath. Ok, enough of that. Back to work. The time and planning you do know will ensure you rise above the competition and crush it in 2016....
View ArticlePerry Ellis Webinar Shows Incremental Gains of Triggered Emails
Yesterday, Bluecore sat down with one of our favorite retail partners, Justin Roisman of Perry Ellis International, and spent an hour talking to retail marketers about the incremental revenue...
View ArticleRe-Engaging Customers with Product Notification Email Triggers
When we here at Bluecore took a look at the levels of customer abandonment and disengagement across over 100 of our retail partners, we found something pretty amazing. An astonishing 47.71% of...
View ArticleA World of Email Triggers Beyond Cart Abandonment
Happy New Year retailers! The world of email triggers at your disposal is vast. Outlined below are just three triggers you can implement to retain and convert a higher percentage for your online...
View ArticleHow Tommy Hilfiger Optimized Triggered Emails Through A/B Testing
Tommy Hilfiger, a leading eCommerce brand, recently worked with Bluecore to publish a case study detailing how the retailer was able to rehab a limping triggered email program through data and a...
View ArticleTriggered Email Design: 5 Best Practices for Maximum Results
Bluecore’s forward deployed engineering team (or the ‘FDE’s’ as we prefer to be known) is a crack team dedicated to helping Bluecore partners to extract maximum value from their triggered email...
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